Is advertising more or less pernicious than it used to be? Probably about the same. "Emotional branding" has been around at least since 1929, when Edward Bernays convinced women that cigarettes symbolized 'torches of freedom' and helped double RJR's sales. Here's an old ad that is clearly the forbear of Axe deodorant. What would you do with an extra four inches?
YouTube | 12.20.06
1/15/2008
Those old car ads knew how to use sex
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